Google and the first positions have an “ad” warning? These are sponsored links. Your website is displayed by searching for specific keywords. Learn more about Google indexing here . 14. Content Marketing – This type of strategy makes up Inbound Marketing. This term refers to the production of content of all types to attract the interest of potential consumers of your company. It is important to always think about the profile of your target audience and the different stages of the Sales Funnel. Find out why you need to implement this strategy.
Lead Nurturing Refers to the process of building
Relationships with leads, sending educational materials, blog texts, newsletters, videos, information about your product or service, among others. It is usually via email or other means of direct communication. The objective is to guide the lead through the Sales Funnel until purchasing. We UAE WhatsApp Data talk a little about this subject in this text . 16. Keyword – Word(s) that summarizes the main subject of a content, is mainly in texts. This feature helps search engines (like Google) understand what your website, text, video and image are about.
To define the keyword, it is important to think
About how someone would search for the topic. 17. Lead Qualification – Process for classifying the relevance of leads for your company. One of the possible classifications is good Leads that have a clear purchase intention (great potential); good Leads who are not yet at the right time to purchase; bad France Whatsapp Number List leads for sales. From there, strategies can, such as approaching a seller individually or even sending a discount coupon. 18. Lead Segmentation – To improve the results of your strategies, it is possible to segment the lead base based on some criteria that allows you to send more assertive content.
