The return from vacation has given me the impetus to start using Periscope more and more professionally , connecting with communications and marketing experts who share experiences about the marketing and social media events they attend or industry news in an entertaining and informative way.
Periscope as a branding tool
How can companies use Periscope?
Periscope is here to stay, and that’s the main reason to start using this tool in your online marketing strategy because it’s very powerful and easy to use, with great possibilities for more direct and sincere marketing .
The possibilities of Periscope as a tool for improving personal branding are endless , but I’d like to talk about some uses where the app is just starting to take off.
What Periscope as advantages does
Periscope can become your go-to video marketing tool for several reasons:
Simplicity in use and high utility.
This free marketing tool lithuania phone number library will help you improve your personal brand or corporate image.
Turn it into your corporate news channel or use it as a channel to explain the news in your sector.
Enhance synergies with why are shared passwords dangerous? your YouTube channel and blog , turning Periscope into another element of your 360-degree marketing strategy.
Streaming is a powerful feature for generating quality engagement.
High acceptance of the application
which has achieved a very high penetration rate in just a few months: more than 10 million users in just four months, a record figure.
The high online visibility this tool provides and the ability to make your videos go viral once you’ve finished streaming them on social media, such as Twitter or Facebook.
Comments and likes on ao lists your broadcast will allow you to create a community of lovemarks, which will allow you to enhance your 360-degree marketing strategy, adding Periscope as another element of that strategy.
Ability to recommend users who are live on Periscope.
Follow other users to see their activity on the app.