In these times, where almost everything is digital, many entrepreneurs ask bolivia phone number data themselves this question:
Is it enough to have social media or do I also need a website ?
The short answer is: it depends on your goals . But if you want to build something serious, scalable, and reliable, your online presence shouldn’t be limited to Instagram or Facebook. Let’s see why.
Social media: are they enough?
Advantages:
- Easy to use: Creating an account is free and quick.
- Immediate reach: You can start showcasing your products today.
- Proximity to the audience: The interaction is direct and everyday.
- Ideal for showing processes, day-to-day life, testimonies.
Disadvantages:
- Constant changes: The algorithm can decrease your reach from one day to the next.
- Short lifespan of content: A post is quickly lost.
- Poor organization: There is no menu, nor clear structure of products or services.
- You don’t own the space: You are 100% dependent on the platform.
Website: your digital home
Advantages:
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- Professionalism: Gives more confidence to potential clients.
- Total control: You design lead generation: how to find new clients for your business the user experience, without algorithms getting in the way.
- Organization: You can clearly display your products, services, payment methods, and contact information.
- Better positioning on Google: Ideal for being found without advertising.
- Scalable: You can start simple and grow (ecommerce, blog, email marketing, etc.).
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Disadvantages:
- Requires initial investment: Although it can be minimal if done well.
- Needs maintenance: Updates, security, hosting, etc.
What is convenient in Argentina today?
In Argentina, many SMEs and startups start on social media, but when they try to grow, they run into limitations: customers who can’t find information, repeated inquiries, and lack of trust from new audiences.
Having a professional WordPress website is one of the most affordable and cost-effective ways to differentiate yourself today. Even if you sell through Instagram, a website can significantly chin leads improve your conversion rate, answer common questions, and generate more sales.